AUGMENTED ANALYTICS MARKET SIZE, SHARE, TRENDS, GROWTH OPPORTUNITIES AND COMPETITIVE OUTLOOK

Augmented Analytics Market Size, Share, Trends, Growth Opportunities and Competitive Outlook

Augmented Analytics Market Size, Share, Trends, Growth Opportunities and Competitive Outlook

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Global Augmented Analytics Market - Industry Trends and Forecast to 2031

Global Augmented Analytics Market, By Component (Software, Services), Organization Size (Large Enterprises, Small and Medium-Sized Enterprises), Deployment Type (Cloud, On-Premise), Vertical (Banking, Financial Services, and Insurance, Telecom and IT, Retail and Consumer Goods, Healthcare and Life Sciences, Manufacturing, Government and Defense, Energy and Utilities, Transportation and Logistics, Media and Entertainment, Others), Country (U.S., copyright, Mexico, Brazil, Argentina, Rest of South America, Germany, Italy, U.K., France, Spain, Netherlands, Belgium, Switzerland, Turkey, Russia, Rest of Europe, Japan, China, India, South Korea, Australia, Singapore, Malaysia, Thailand, Indonesia, Philippines, Rest of Asia-Pacific, Saudi Arabia, U.A.E, South Africa, Egypt, Israel, Rest of the Middle East and Africa) Industry Trends and Forecast to 2031.

The global augmented analytics market size was valued at USD 17.95 billion in 2023 and is projected to reach USD 148.27 billion by 2031, with a CAGR of 30.20% during the forecast period of 2024 to 2031.

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**Segments**

- **Component**: The augmented analytics market can be segmented by component into software and services. The software segment is expected to witness significant growth as organizations across various industries are increasingly adopting augmented analytics solutions to improve decision-making processes and gain valuable insights from data. Services segment includes professional services and managed services, with managed services anticipated to have a higher growth rate due to the increasing demand for outsourced support and maintenance services.

- **Deployment**: Augmented analytics solutions are deployed either on-premises or on the cloud. The cloud deployment segment is expected to dominate the market as it offers benefits such as scalability, cost-effectiveness, and ease of deployment. With the growing trend of cloud adoption among enterprises of all sizes, the demand for cloud-based augmented analytics solutions is on the rise.

- **Enterprise Size**: The market can also be segmented based on enterprise size into small and medium-sized enterprises (SMEs) and large enterprises. Large enterprises are poised to hold a larger market share due to their higher budgets and greater resources for investing in advanced analytics technologies. However, SMEs are increasingly realizing the importance of augmented analytics in gaining a competitive edge, leading to a growing adoption rate among small and medium-sized businesses.

**Market Players**

- **Microsoft Corporation**: Microsoft offers augmented analytics solutions through its Power BI platform, enabling users to leverage AI-powered analytics capabilities for data visualization and insights generation.

- **Salesforce**: Salesforce has integrated augmented analytics features into its CRM platform, allowing businesses to uncover hidden patterns in data and make data-driven decisions to drive growth and improve customer relationships.

- **SAP SE**: SAP offers augmented analytics through its SAP Analytics Cloud platform, helping organizations simplify complex data analytics processes and derive actionable insights from vast amounts of data.

- **IBM Corporation**: IBM provides augmented analytics solutions through its Watson analytics platform, empowering users to discover trends, patterns, and relationships in data through natural language processing and machine learning algorithms.

The augmented analytics market is witnessing rapid growth and evolution, drivenThe augmented analytics market is experiencing robust growth and transformation, propelled by the increasing demand for advanced analytics capabilities across various industries. Organizations are recognizing the importance of leveraging augmented analytics solutions to enhance their decision-making processes, drive operational efficiency, and stay competitive in an increasingly data-driven business landscape. As such, market players such as Microsoft Corporation, Salesforce, SAP SE, and IBM Corporation are actively innovating and offering cutting-edge augmented analytics solutions to cater to the evolving needs of businesses worldwide.

Microsoft Corporation stands out as a key player in the augmented analytics market, leveraging its Power BI platform to deliver AI-powered analytics capabilities for data visualization and insights generation. By empowering users with sophisticated analytics tools, Microsoft is enabling organizations to extract valuable insights from data and enhance their overall decision-making processes. Similarly, Salesforce has integrated augmented analytics features into its CRM platform, enabling businesses to uncover hidden patterns in data and make data-driven decisions that fuel growth and improve customer relationships.

SAP SE is another prominent player in the augmented analytics space, providing organizations with advanced analytics capabilities through its SAP Analytics Cloud platform. This platform simplifies complex data analytics processes, enabling users to derive actionable insights from vast amounts of data efficiently. Additionally, IBM Corporation offers augmented analytics solutions through its Watson analytics platform, which leverages natural language processing and machine learning algorithms to help users discover trends, patterns, and relationships within data sets.

The market segmentation based on components, deployment, and enterprise size further highlights the diverse landscape of the augmented analytics market. The software segment is witnessing significant growth, driven by the increasing adoption of augmented analytics solutions by organizations seeking to improve decision-making processes and derive valuable insights from data. The services segment, particularly managed services, is also poised for substantial growth as businesses look to outsource support and maintenance services for their augmented analytics solutions.

Cloud deployment is emerging as the preferred choice for organizations looking to benefit from scalability, cost-effectiveness, and ease of deployment offered by cloud-based augmented analytics solutions. With the rising trend of cloud adoption, the demand**Global Augmented Analytics Market**

- **Component (Software, Services)**
- **Organization Size (Large Enterprises, Small and Medium-Sized Enterprises)**
- **Deployment Type (Cloud, On-Premise)**
- **Vertical (Banking, Financial Services, and Insurance, Telecom and IT, Retail and Consumer Goods, Healthcare and Life Sciences, Manufacturing, Government and Defense, Energy and Utilities, Transportation and Logistics, Media and Entertainment, Others)**
- **Country (U.S., copyright, Mexico, Brazil, Argentina, Rest of South America, Germany, Italy, U.K., France, Spain, Netherlands, Belgium, Switzerland, Turkey, Russia, Rest of Europe, Japan, China, India, South Korea, Australia, Singapore, Malaysia, Thailand, Indonesia, Philippines, Rest of Asia-Pacific, Saudi Arabia, U.A.E, South Africa, Egypt, Israel, Rest of the Middle East and Africa) Industry Trends and Forecast to 2031**

The global augmented analytics market is poised for significant growth and transformation, driven by the escalating demand for advanced analytics capabilities across diverse industries. Businesses across the verticals of Banking, Financial Services, and Insurance, Telecom and IT, Retail and Consumer Goods, Healthcare and Life Sciences, Manufacturing, Government and Defense, Energy and Utilities, Transportation and Logistics, and Media and Entertainment are increasingly recognizing the potential of augmented analytics solutions in enhancing decision-making processes, optimizing operational efficiencies, and gaining competitive advantages in the data-centric business environment.

Market players such

 

Highlights of TOC:

Chapter 1: Market overview

Chapter 2: Global Augmented Analytics Market

Chapter 3: Regional analysis of the Global Augmented Analytics Market industry

Chapter 4: Augmented Analytics Market segmentation based on types and applications

Chapter 5: Revenue analysis based on types and applications

Chapter 6: Market share

Chapter 7: Competitive Landscape

Chapter 8: Drivers, Restraints, Challenges, and Opportunities

Chapter 9: Gross Margin and Price Analysis

Key Questions Answered with this Study

1) What makes Augmented Analytics Market feasible for long term investment?

2) Know value chain areas where players can create value?

3) Teritorry that may see steep rise in CAGR & Y-O-Y growth?

4) What geographic region would have better demand for product/services?

5) What opportunity emerging territory would offer to established and new entrants in Augmented Analytics Market?

6) Risk side analysis connected with service providers?

7) How influencing factors driving the demand of Augmented Analytics in next few years?

8) What is the impact analysis of various factors in the Global Augmented Analytics Market growth?

9) What strategies of big players help them acquire share in mature market?

10) How Technology and Customer-Centric Innovation is bringing big Change in Augmented Analytics Market?

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